Unexpectedly, this kicked off a review of my site, and, on Wednesday, August 21, 2019, at 4:58 am, I received the following message from the AdSense team:
Subject: You need to fix some issues before your site is ready for AdSense
Thanks for submitting your site “joehxblog.com” for AdSense.
The team has now reviewed it but unfortunately your site isn’t ready to show ads at this time. There are some issues which need fixing before your site is ready to show ads.
The email didn’t say what was wrong, so I logged into my AdSense account and took a peek at the sites section.
Selecting the sites section from the AdSense sidebar.
I didn’t write down exactly what it said, but it was something vague like “Your site has policy violations.”
Sucks that I don’t know exactly what they found wrong, so I felt this was a good time to review the AdSense program policies.
I did find two potential issues, though:
As far as “pushing content below the fold” on mobile, the ads would make my pages look like the following:
AdSense ad pushing content below the fold on mobile.
So while the name, tagline, and navigation links were above the fold, whatever article content was below the fold. “Below the fold” means not visible without scrolling - “the fold” comes from newspapers being folded.
To deal with the content-below-the-fold issue, I simply removed the ad. I now rely on Google AdSense Auto Ads. I’m a bit concerned that Auto Ads will break my self-imposed “one ad per page” rule, so we’ll see what I decide to do in the future.
The Google AdSense team must have liked what I did, because I resubmitted and receive the following email the next day on Thursday, August 22, 2019, at 1:21 pm:
Subject: Your site is now ready to serve ads on AdSense
Your site “joehxblog.com” is now ready to show AdSense ads.